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This is my personal blog which I began in February 2001. I called it The Obvious? when I wrote anonymously and chose the name to reflect the fact I have to overcome my inhibitions about stating the obvious!

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Ten Rules

Umair Haque has distilled ten rules from how Twitter has developed that I reckon are spot on for how to be successful in whatever you do in the future:

1. Ideals beat strategies.
2. Open beats closed.
3. Connection beats transaction.
4. Simplicity beats complexity.
5. Neighborhoods beat networks.
6. Circuits beat channels.
7. Laziness beats business.
8. Public beats private.
9. Messy beats clean.
10. Good beats evil.

I have deliberately left them as headings to encourage you to go and read the whole post.

Reader Comments (2)

4. Simplicity beats complexity.

Simplicity is the building block of complexity. AKA 'plectics' - http://en.wikipedia.org/wiki/Plectics.This is why I like to bang on about the difference between complex and complicated. It's a really useful tool, not just for academics!

June 10, 2009 | Unregistered CommenterStuart G Hall

Agree nwith Stuart. Umair perhaps uses that constructin for simplicity's sake? Perhaps more clearly (though less elegantly) stated as simple beats complicated. The complexity of twitter is a wonder to behold - built by a myriad of very simple interactions :-)

June 12, 2009 | Unregistered Commenterdavid cushman

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